Crelate vs Firefish
Two recruitment CRMs compared on pricing, features, and fit, so you can shortlist with confidence.
✓Pricing verified against vendor pagesData reviewed July 5, 2026How we research →
By Ramin Assemi, B2B SaaS marketer and former Head of Content at Close.comPublished Updated
Crelate
Configurable ATS/CRM for recruiting and staffing firms
Best for: US perm + search firms wanting configurable workflows
✓Deep CRM configurability with drag-and-drop swimlane pipelines
✓Strong relationship tracking suited to retained search
✕Interface feels cluttered and dated to many reviewers
✕Steep learning curve requiring real training
Firefish
Recruitment CRM with built-in marketing for UK agencies
Best for: UK agencies that treat their website and brand as a candidate channel
✓Recruitment marketing (website CMS, campaigns, engagement tracking) built in
✓Outstanding UK-based support reputation
✕Rigid contract lengths reported by customers
✕Some job board integrations are paid extras
Our verdict
Choose Crelate if…
- ✓You're in executive search firms, a segment Firefish doesn't focus on
- ✓You're in rpo providers, a segment Firefish doesn't focus on
- ✓AI matching and assistance are on your must-have list
- ✓You need an open API for custom integrations
Choose Firefish if…
UK agencies that treat their website and brand as a candidate channel. See the feature table below for where it differs from Crelate.
Feature-by-feature
| Feature | Crelate | Firefish |
|---|---|---|
| ATS + CRM core | ✓ | ✓ |
| Email/inbox sync | ✓ | ✓ |
| LinkedIn / Chrome extension | ✓ | ~ |
| Multi-job-board posting | ✓ | ✓ |
| Built-in candidate sourcing | ~ | ~ |
| Workflow automation | ✓ | ✓ |
| AI matching & assistance | ✓ | ~ |
| Reporting & analytics | ✓ | ✓ |
| Temp back-office (pay & bill) | ~ | ~ |
| Open API | ✓ | ~ |
| Mobile app | ✓ | ✓ |
IncludedPartial or paid add-onNot available
What would it cost your team?
| Est. monthly cost, entry tier | 5 seats | 20 seats | 50 seats |
|---|---|---|---|
| Crelate (official) | $85/user/mo (annual)flat | $85/user/mo (annual)flat | $85/user/mo (annual)flat |
| Firefish (reported) | £400/mo | £1,600/mo | £4,000/mo |
Estimated from each vendor's published entry-tier price as of July 5, 2026; real quotes vary with plan tier, add-on modules, and contract terms. See how we label pricing confidence.
Frequently asked questions
How do Crelate and Firefish pricing compare?
Crelate pricing starts at $85/user/mo (annual) (official, reviewed September 22, 2026). Firefish pricing starts at £80/user/mo (reported, reviewed September 22, 2026).
What does Crelate cost?
Crelate pricing starts at $85/user/mo (annual) (official, reviewed September 22, 2026). Essentials is $85/user/mo, paid annually only, and capped at 2 users and 20k contacts. Business is $149/user/mo on monthly billing; committing annually drops it to $119. Business Plus and usage-based Platform Pricing are quoted. Data enrichment and advanced AI modules cost extra (reviewers cite ~$600+/yr) (vendor pricing page, Sep 2026).
What does Firefish cost?
Firefish pricing starts at £80/user/mo (reported, reviewed September 22, 2026). Vendor site is quote-led: its pricing page names Basic, Professional and Enterprise plans without prices, plus add-on modules "from £150 per module" with no billing period stated (vendor pricing page, Sep 2026). Capterra reports Basic £80, Professional £90, Enterprise £105 per user/mo (Capterra, Oct 2025). Contract terms not verified; some job board integrations cost extra.
Which is rated higher, Crelate or Firefish?
Crelate holds 4.4/5 on G2 and Firefish holds 4.4/5 on G2.
Who is Crelate best for, and who is Firefish best for?
Crelate: US perm + search firms wanting configurable workflows. Firefish: UK agencies that treat their website and brand as a candidate channel.